CUSTOMER SUCCESS
“I tried Generate as a starter alternative on 80 acres. My standard program is 4 gallons of 10-34-0 in 5 gallons of water to dilute the salt load. This year, I did a replicated trial comparing the 9 gallon/acre starter package (4 gallons 10-34-0, 1 gallon liquid carbon and 4 gallons water) versus the 3 gallons Generate package (Generate + 1 gallon of liquid carbon and water).
I had no issue with emergence, and I saved almost $20/acre. The yield was equal on both treatments, so I “gained” 2.5 bu in savings and didn’t give up any yield. This field has been corn-on-corn for 29 years and it averaged 294 bu/acre!”
Matt // Central Illinois Farmer

STRONG EMERGENCE MATTERS
The University of Minnesota found that inconsistent emergence can have a considerable negative impact on crop yield – up to 9% or an 18-bushel loss on a 200-bushel crop. During the typical 4-day to 4-week period it takes for plants to emerge, slower germination may leave crops more vulnerable to disease and insects.
HOW TO IMPROVE EMERGENCE
Generate + Procure gets plants started faster in two powerful ways:
(1) Stimulates soil microbes to release more tied-up nutrients to germinating seeds.
(2) Enables new plants to capture more energy from the sun for a stronger foundation of growth.
TARGETS THE SOIL
Generate targets soil microbes to unlock enzymes that release tied-up nutrients to germinating seeds.
TARGETS THE PLANT
Procure helps emerged plants unlock enzymes required to make photosynthesis more efficient, jumpstarting plant growth.



Product# 49660 Generate + Procure for Corn
Product# 49560 Generate + Procure for Soybeans
Generate + Procure is a versatile liquid product that can be applied in-furrow, side-dress or foliar. Simply combine 1 quart per acre at its recommended rate or dilute with 2-7 gallons of water. See label for full directions.
SUCCESS IN THE FIELD
A strong start can give your field an advantage the entire growing season. In field trials with Generate + Procure, treated plants consistently show accelerated emergence leading to greater yield bumps at harvest. On average, growers using Generate + Procure experience +8.4 bu/acre yield increase in corn and +2.7 bu/acre in soybeans.

RESEARCH PROVEN
Despite the cold and wet soil conditions in spring of 2019, Generate + Procure improved crop performance in a research trial conducted in Pelican Rapids, Minnesota. Results showed a significant increase in plant emergence leading to greater yields while decreasing grain moisture which meant lower drying costs compared to control treatments – even in a wet year with a shortened growing season.
RESULTS:
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Generate + Procure at 1 pint + 1 pint increased the yield by 11.1 bu/acre.
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Generate + Procure treated corn was on average 3.5 lbs./bu heavier and 2.5% drier.
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This resulted in an economic return of $74.65 and takes into consideration the yield, drying cost and product cost.

* Total Return ($/ac) is based on final yield, drying cost and average product cost.
** Drying costs estimated by the Iowa State University Extension Calculator for Cost of Drying Corn.
In a field trial in east central Nebraska, Generate + Procure was used in replicated strip trials.
RESULTS:
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Generate + Procure showed a 10% increase in stand counts.
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This resulted in a 7-bushel advantage in treated plants.
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Plants were also greener and better able to tolerate stress on dryland corn.

MORE CUSTOMER SUCCESS
“The corn was 4 to 6 inches taller with Generate + Procure and there was no purpling. At the end of the year, corn treated with Generate + Procure averaged 11 bu/acre better on three strips. We also had a couple of big rain events and the corn seemed like it handled stress better. The corn had better vigor and so do the beans.”
Allan // Wisconsin Farmer
TRY GENERATE + PROCURE RISK FREE
Stop experiencing poor emergence and try Generate + Procure risk free! Complete the form below to be invited into our No-Risk Trial Program to experience Generate + Procure on your farm! We guarantee you will see results. An Agnition representative will work with you to show you how this will improve your emergence and get plants that stay ahead all year.
NOT READY TO TRY YET?
Learn the best practices for a successful planting season. Get our guide, 5 Tips for Strong Crop Emergence sent to your inbox now!

WHO IS AGNITION?
At Agnition we know you want to be an innovative farmer that gets the most out of your crop. In order to do that, you need products that take your fields to the next level, helping you push boundaries. That’s why we’ve spent the last 10 years researching and developing products that are proven to release more nutrients to plants for reduced fertilizer use, increased yield, improved emergence and plant health.